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Browsing by Author "Bergum, Jaime"

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    Nostalgic to my childhood, symbolic to your culture: discussing the intercultural adaptation of culturally bound fairy tales
    (2022) Bergum, Jaime
    This essay explores fairy tales as culturally bound stories that serve as the means of preserving and passing on cultural values and collective identity. Under the guise of cultural preservation and teaching, fairy tales communicate cultural values, therefore keeping cultures ideologically stagnant; however, when appropriated fairy tales, the fairy tales cannot be fully appreciated for their cultural and ideological value. By first establishing fairy tales as communication symbols that inform cultural tradition and ideology, fairy tales are discussed for their role in moral education for children and in shaping children’s perceptions of culture. German fairy tales from Johann Wolfgang von Goethe and the Brothers Grimm are examined for their association with the construction of German culture and the rise of German nationalism. Finally, fairy tales are discussed for their role in American culture, though as appropriated texts, are tokens of entertainment rather than culture.
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    The white lie of persuasive communication
    (2021) Bergum, Jaime
    The following is a personal manifesto of the state of 21st-century rhetoric. Rhetoric is so intrinsically bound into all aspects of life and all communication environments that it appears inevitable to communicate by using some form of rhetoric. Though, the ethical nature of rhetoric comes into question when we consider the ways rhetoric might be used for good and for evil. This article explores the ethical state of rhetoric today — what it should or shouldn't be, where rhetoric went right and where rhetoric may have gone wrong, and if the current rhetorical state is our reality, our dream, or our nightmare. First, by establishing rhetoric as a persuasive communication strategy that can be easily learned and both innocently and connivingly used, this article then explores if or how rhetoric can be used in "right" and/or "wrong" ways, and what this means for the present and future state of rhetoric.