Cultural citizenship or commercial interest? The 1962 Grey Cup Fiasco

Author
Valentine, John
Faculty Advisor
Date
2018
Keywords
Canadian football , broadcast policy , state intervention , cultural citizenship
Abstract (summary)
In 1962, the Board of Broadcast Governors (BBG), an arm of the Canadian federal government responsible for broadcasting, made the unprecedented move to force the national public broadcaster to televise the Grey Cup, the championship game of Canadian football, ostensibly because it was in the national interest. However, research reveals that this decision was not necessarily made because it was in the national interest, but more so to assist the new struggling private television network, CTV. The important content, allegedly linked to cultural citizenship, was not the national championship, but the television commercials. This paper explores why the BBG intervened and how the dispute was settled.
Publication Information
Valentine, J. (2018). Cultural citizenship or commercial interest? The 1962 Grey Cup Fiasco. Sport History Review, 49(2), 161–175. https://doi.org/10.1123/shr.2018-0009
DOI
Notes
Item Type
Article
Language
English
Rights
All Rights Reserved