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Effects of employee creative problem-solving on innovation outcomes and non-financial performance: the moderating role of culture and communication

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innovative culture, creative problem-solving, innovation outcome, non-financial performance, size, purpose

Abstract (summary)

The purpose of this paper is to investigate the effects of employees’ creative problem-solving on organisations’ innovation outcomes, as well as the effects of innovation outcomes on organisations non-financial performance. Based on a sample of 320 participants from diverse organisations, using structural equation modelling techniques, we find that creative problem-solving does not have any effect on innovation outcomes, except with the moderating influence of an innovative culture or communication. We also find that innovation outcomes have a positive relationship with non-financial performance. We make theoretical contributions into the antecedents of innovation outcomes, while offering several practical insights for leading creative employees and managing innovation.

Publication Information

Ouedraogo, N., Ouakouak, M. L., & Salem, T. (2020). Effects Of Employee Creative Problem-Solving On Innovation Outcomes And Non-Financial Performance: The Moderating Role Of Culture And Communication. International Journal of Innovation Management, 24(07), 2050069. DOI:


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